Today's search engine marketing news and opinion: Yahoo Rejects Microsoft: Worst Decision Ever?; Optimization by Numbers; Black, White, and Blue All Over; and more.
The Google Content Ad Fraud Lawsuit: Just the Facts, Ma'am
Google's being sued for tricking advertisers into advertising on its content network – but the truth may be more damning than the lawsuit claims. Or is there a fatal mistake in the lawsuit filing?
CNN and MSNBC Battle Yahoo News for Top News Site
Integration of video into news stories may be making the difference in the battle for news supremacy.
SearchDay: Social Media = Society's Watchdog
Today's search engine marketing news and opinion: Social Media = Society's Watchdog; Budgeting Resources for SEO Link Building; Tweaking High Traffic Landing Pages; and more.
SearchDay: Microsoft Feels Out Social Network Acquisition
Today's search engine marketing news and opinion: About Face(book): Microsoft Feels Out Social Network Acquisition; Why PPC Lead Gen Campaigns Miss Volume Targets; 100 Million Theoretical Dollars; and more.
SearchDay: Microsoft Withdraws Yahoo Offer; Yahoo Responds
Today's search engine marketing news and opinion: Double Conversions in One Month; Microsoft Withdraws Yahoo Offer; Cinco de Mayo; and more.
SearchDay: Conducting a Redirect Audit on Your Web Site
Today's search engine marketing news and opinion: Conducting a Redirect Audit on Your Web Site; CEO Tells Wall St. Why He Invests in SEO; Convincing the Executive Team to Invest in SEO; and more.
SearchDay: A Seat at the Table for Web Analytics
Today's search engine marketing news and opinion: A Seat at the Table for Web Analytics; Giving Links Away; SEM/SEO Events to Attend; and more.
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